Alternative Techniques For Using Social Bookmarking In Your Online Business
For the past few years the rise of social bookmarking as a versatile tool for SEO and marketing has had a huge impact in IM. It is an approach that is especially used for backlinking; as well as search engine optimization strategies. Yet the smarter IM businesses will use particular bookmark sites as they are meant to be used which is also a strategy for continued growth and expansion. So it all just depends on what you want to accomplish in your business. If you haven’t been around IM much, then a bookmarking site is simply just a site where you can place bookmarks on the net. Plus you can tag your bookmarks with your unique search phrases which can help with some search engine optimization but it tends to be temporary.
A few of years, or more, ago social bookmark sites were ranking very highly in the Google results, and so those sites changed the link attribute from dofollow to nofollow – blame Google. The more well-known bookmarking sites had the ability to just kill the search results for their bookmarks. Naturally, I make conjecture about any impact Google had with those changing their links to nofollow. But I would not be surprised if that happened.
However there is a great deal you can do with certain strategies at these highly trafficked sites. What can result in issues with so many profiles for backlinking is those profiles are not well written or anything resembling high quality. However, I am aware of people who do take a couple more minutes developing their profiles. They have found that the more ‘full bodied’ profiles don’t get removed and have a longer shelf life. Additionally, when you do this you are adding something to the site, and you can keep high quality bookmark profiles for years.
When you do build a useful profile with content, then of course you can produce an RSS feed from that. You can market your RSS feed at other places and RSS web directories. Consider the extra benefit of more coverage for your links in those feeds. However, you do not want to irritate any feed subscribers by including too many links throughout the content.
There’s a balance that you have to hold with the amount of content and different marketing methods in your feeds. You can achieve a lot if you have solid associations in place at bookmarking sites. You can have a few minutes every day to spread your good will at these sites, and that will not take very long plus it is a good investment decision.
The bottom line about social bookmarking is how you use it is totally up to you. The truth is a lot of IM marketers do not want to spend time with long-term strategic approaches. However, there really is strength in that strategy based on the feedback we hear from those who use it.
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